Category Archives: New Product Development

Salt Lake City Meets Value Proposition Design

Phase II of the G2M Business Accelerator is focused partly on developing a Business Model Canvas as described in the book Business Model Generation. A later book is being published called Value Proposition Design. The authors will be Salt Lake on October 24th from 5:30pm to 7:30pm at the event Salt Lake City Meets Value Proposition Design. You can register to attend HERE.

EVENT DETAILS:

The international success of Business Model Generation and the Business Model Canvas inspired us to celebrate the launch of the bestseller’s sequel – Value Proposition Design – with the international community of innovators and Strategyzer

We want visionaries that defy traditional business approaches to meet, brainstorm, and together, to revolutionise the fields of Innovation & Strategy by introducing more tools and structured approaches that catalyse value creation. With the force of this global community, we can together change the way business is done, forever.

We’re inviting enthusiasts that have pre-ordered the new book Value Proposition Design to join our event in Salt Lake City to network, attend a Q&A with the authors, win Strategyzer prizes and meet like-minded people to build extraordinary business models and value propositions.

Don’t wait to gain access to a proven methodology to succeed with value propositions that sell, embedded in profitable business models!

Please note that a printed copy of the book purchase receipt is mandatoryfor admission to this event! You can purchase the book here: www.strategyzer.com/value-proposition-design!

G2M Business Accelerator Award Winners – September

Congratulations to the G2M Phase I Award winners for September: Jobpiper and NuTeam Freedom. JobPiper believes in building legendary companies by helping companies to “clone” their best employees. Nuteamfreedom provides an automated marketing system for network marketers. Funds and training are provided by the Utah Science Technology and Research (USTAR) initiative, in partnership with the Utah Valley Business Resource Center (UVU BRC). USTAR assists companies and universities turn ideas into products. The UVU Business Resources Center has a number of tools, resources and organizations to assist local businesses.

“At JobPiper, we believe in building legendary companies by helping them hire great people. In fact, we “clone” companies’ best employees. Using our “cloning” software, companies discover what attributes their top employees possess and then find job candidates with those same attributes. JobPiper is currently cloning top employees for Namify, iTok, MoneyDesktop, and the Galactic Empire (don’t tell Disney; they might sue us).” Derik Krauss, CEO of JobPiper.

“NuTeam’s FreedomCycle is the first fully-automated, content-rich, social marketing system designed for network marketers. It provides professionally created interactive emails that help introduce, educate, motivate and populate your downline…automatically. Simply enter a contact’s name and email address and FreedomCycle will send product and opportunity related emails, filled with content, videos, research studies, follow-ups and more to help convert your contacts to customers and distributors.” Greg Johnson, Owner, Nuteamfreedom.

Phase I pitches are conducted at noon on the 4th Thursday of each month at the UVU BRC. In order to pitch and receive funding a company must go through our G2M Phase I Training, based on lean startup, proof of concept, and market validation principles. Once companies complete their customer validation and market testing, and turn in the results, they can pitch in front of the crowd of peers – other companies going through the program. They are judged on a scale of 1 to 10 whether they have 1) found a monetizeable pain or a customer or market problem that people are willing to pay for, 2) have a team that can execute in starting and scaling a company, and 3) whether they were intellectually honest in their research.

To learn more or apply to the USTAR/UVU G2M Business Accelerator, please visit www.uvu.edu/brc/accelerator/ .